Blog

Posts Tagged: Texas Facilities Commission


17
May 12

Is the new vision for the Capitol Complex too complex?

TFC Rendering

Texas Facilities Commission (TFC) has developed a proposal that would bring together public and private interests in a grand plan to consolidate State offices and bring them closer to the Capitol. The concept would not happen overnight, of course. It is suspected to take decades, though it currently has no timeline.
 
State offices are currently leasing space throughout Travis County. The plan aims to collect them inside the 122 State-owned acres. Much of this land has been identified as underused, yielding mostly parking lots and garages.
 
When it comes to State-owned property, it might be slightly abstract to comprehend an invitation held out for private entities to join hands. Most folks would arch an eyebrow over such a notion. We thought we would bring the argument to your attention and let you decide on your own.
 
Ideally, this concept would mix private development with new State office buildings. They would be financed, in part, with savings generated by moving State employees out of leased office space throughout Austin. Private entities would be allowed to build on long-term leases from the State.
 
Seems like a win-win, right? That is the question.Fitting into downtown development
 
There are plenty of skeptics about what such a drastic change would have on the downtown area. Some say that a public/private partnership would enliven Austin’s Central Business District and Capitol Complex, while some say that it might be more cumbersome for other existing issues.
 
Capitol Complex Planners are envisioning the complex as “parking neutral,” — something that would replace lost spaces with underground parking — but they seem to lean on promises that the area would be served by both light and urban rail systems. For local broker Joyce Jane Weedman, concerns arise from well-known, and hardly dismissible, traffic issues. “We can’t build enough roads and rail to handle that,” she said.
 
Austin’s traffic troubles are not something any resident takes lightly, but is a something that takes time to get right. Supporters of the concept request vision among residents.
 
TFC’s Executive Director Terry Keel – and leader behind this approach – admits that that the concept would not reduce the State’s fiscal woes immediately. “We have to think outside the box,” Keel said. He calls this the time to plan for the future of Austin – a way of reducing cost and increasing revenue.
 

Austin City Council Member Sheryl Cole
said “I’m ecstatic that the City of Austin and the State of Texas could join forces for a new vision of downtown that maximizes the taxpayers’ investment.”
 
As with any major restructure, skeptics are met with believers and believers with skeptics. The TFC Capitol Complex is a vision today, but it has potential to become a part of the Downtown Austin Plan tomorrow. Is this public/private partnership a step in the right direction?

 

Sources

 


29
Dec 11

Bury Wins SMPS Best Website Award

Bury SMPS Website Redesign Award

On December 13th, a mere two months after launch, the website was voted Best Website by the Society for Marketing Professional Services (SMPS) Austin Chapter.  The award honors excellence in marketing and communications.

 

Click the image below
to view Bury+Partners’ entire SMPS award submittal.
Bury Wins SMSPS Best Website Award

 

Our team’s work was evaluated by a panel of expert jurors/judges using the following criteria:

  • Submission met  objectives stated in their clarifications statement
  • Visual impact of graphic design, photography and illustrations
  • Effectiveness of copy and concept with the target audience
  • Production costs as compared to budget
  • Measureable results

 

Jurors/Judges Comments in the competition included:

 

“Bury+Partners website is exceptional in its ability to communicate a large amount of info in a concise, effective manner.”

- Stacy Armijo, Pierpont Communications

 

“One of the best company websites I have seen!”

- Pamela Collier, Austin Community College

 

“Good use of video.  Social media connect opportunities are well done.”

- Mike Dollen, Seton Family of Hospitals

 

“A good result.”

- John Raff, Texas Facilities Commission

 

“You were the only entry to mention SEO efforts.  This is such an important step to ensuring your website design efforts will be found.”

- Janice Suter, GSD&M Idea City

  

The Story Behind the Website Redesign

The shelf life of a website is somewhere in the ballpark of 5 years. By then, you not only need to spruce up the design, but the technology is likely far behind. So, after living several years with our fairly stagnant website, we decided it was time for more than a facelift. What we needed was a complete overhaul!

 

We set out to build a functional and up-to-date site with new, administrable, back-end technology and to improve our search engine optimization (SEO). Updates to any part of the site can now be made with far less effort, allowing us to stay on top of the latest and greatest we have to share. SEO rankings for our previous sight were suffering. Understanding the importance of these rankings, we have built a working strategy to improve them so that our new, beautiful and engaging website could be “found.”

 

Thinking of the end-user, we added more information on our projects, with convenient navigation though Services or Markets, and easy-to-use site search engines. The aesthetic appeal of the site was improved through overall design and the addition of large, eye-popping photography and the integration of video.

 

Social media is another thing that should not be ignored. We built the Bury Blog into the website and added Facebook and LinkedIn icons to invite folks to visit us through those platforms.

 

Congrats to the Marketing Team and all those involved
with the implementation of the new Bury+Partners Website!

What an honor to be recognized by our peers!